What does it really take to sell a business after 40+ years of building it from scratch?

In this episode of Happy Buyer, Happy Seller, Shaun Thornton sits down with John Selbach, founder of a Florida-based industrial crane manufacturing company, to break down a real-life business exit story, including what worked, what didn’t, and what every business owner MUST know before selling.

From starting as a self-taught welder in 1978 to successfully exiting during the COVID-19 pandemic, John shares the raw truth about selling a business: the emotional side, the financial realities, and the biggest mistakes to avoid.

You’ll learn why using a business broker is critical, how to maintain confidentiality, what buyers actually look for, and how to structure a deal that protects your outcome.

If you're thinking about selling y ...