Caleb is founder and CEO of Haven Athletic: organized gym bags for athletes. Included in this episode:

• Caleb's career journey to the moment that started Haven Athletic
• Challenges the company faced from early days of starting the business to now
• The power of networking & not giving up
• Haven's approach to marketing & how they're thinking about product development
• Benefits of starting out in DTC vs. retail
• Havens approach to marketing for growth stage e-com brands

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