BACK TO SCHOOL is here — and parents everywhere are feeling it.

Families aren't imagining it. School supplies, clothes, shoes, electronics, activities, lunches and everything else that comes with starting a new school year have become a serious expense.

After our This Newsroom article about the cost of Back to School crossed more than 50,000 views within its first few hours, I knew we needed to have a bigger conversation.

Because this isn't just about inflation.

It's about families.

In this episode of THIS WITH KRISH, we break down what Back to School really costs in 2026, where all that money is going, and some practical hacks parents can use to save money without making their kids feel like they're missing out.

But this episode becomes much more personal.

My wife Shannon is beginning her 10th year teach ...