Customer Engagement

Thirsty Bandit - Strategy Sessions di Corey Krejcik & Rachel Brown

Note sull'episodio

Corey and Rachel reflect on their journey through 20 episodes, discussing the importance of customer engagement strategies in the wine and hospitality industries. They explore various aspects such as showcasing authenticity through social media, the role of user-generated content, the impact of influencers, and the effectiveness of email marketing. The conversation also highlights the significance of seasonal programming and maximizing wine club engagement, along with building local partnerships to enhance community presence. The episode emphasizes that customer engagement is an ecosystem that requires continuous effort and strategy.

Parole chiave
winebrandingmarketingstrategyuser experiencestorytellingexperientialwine clubauthenticityhospitalityoperationsguest experiencecustomer servicecreativitycustomer engagement