Winter's Competitive Advantage: How This Resort CEO Made January More Valuable Than July in Northern Minnesota (Abby Oxborough, CEO & Owner, Sugar Lake Lodge)
The Think Small Podcast di The Think Small Podcast
Note sull'episodio
In this episode of the Think Small Podcast, Abby Oxborough, CEO of Sugar Lake Lodge in Northern Minnesota, shares what it actually feels like to inherit a family business that has survived bankruptcy, economic collapse, and a global pandemic, and to do so as the third generation leader carrying the weight of something her great-grandfather helped build more than 200 years ago. Abby came back to Sugar Lake with her husband after years of traveling the world, drawn not by obligation but by what she describes as a call, a recognition that she did not want to see this place pass into someone else's hands. She brings a master's degree in experiential education and peer-reviewed research on why off-site retreats drive connection and retention, and she has used that expertise to transform what would otherwise be dead winter capacity into the Leadership ...