Most home service business owners think they have a pricing problem… but what they really have is a profit problem.

In this episode of The Route to Revenue, Ben and Mike break down exactly how to price your home service business for real profit, not just to cover expenses. From calculating your true cost per stop to understanding margins, value-based pricing, and when to raise your rates, this episode gives you a clear, practical framework to stop undercharging and start building a sustainable business.

If you're running a lawn care, pest control, bin cleaning, or any recurring revenue home service, this conversation will help you shift from guessing your prices… to owning your numbers.

Because at the end of the day, if your pricing is wrong… everything else breaks.