In this solo episode of Abbey the Podcast Lady, Abbey Graves digs into the side of podcasting that the analytics dashboards can never capture. If you have ever wondered whether your podcast is "working" based on your download numbers, this episode will shift your perspective on what success in podcasting actually looks like.

Abbey walks through six unseen ROI categories that come from hosting a podcast consistently: accelerated trust with your audience, unexpected opportunities and connections, becoming top of mind in your industry, building familiarity at scale, becoming part of someone's daily routine, and capturing stories before they disappear. She uses real examples from her own experience to illustrate each one, including a festival opportunity born from a single guest invitation and a local craft store whose story now lives on throug ...