Note sull'episodio
Your business usually tells you something is off before it breaks.
It shows up in the leads that are almost right, the content that gets compliments but not clients, the sales calls that start too far back, the website that looks fine but does not move people clearly, the offer people admire but do not buy, and the client experience that only works because you keep holding it together by hand.
In this episode of The Aligned Edit, Veronica Dietz closes Movement 2 by naming the signal that was present all along, before the decision, before the diagnosis, before the grief had language.
This episode is for the founder who has been treating business friction like noise, when it may have been evidence the whole time.