In this episode, we discuss the launch of Kenrick Lamar's long-awaited new album. His last studio album with TDE (Top Dawg Entertainment). We take a look at the marketing strategy he uses to launch the album and how he uses art to keep his consumers thinking while he allows himself to appear vulnerable to discuss real-world issues.

Hosted by:

Julian Greene https://www.instagram.com/mrjuliangreene

Jamal Lawrence https://www.instagram.com/jamlawrenceuk

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