Join Udi Lazimy, Founder & CEO of FUDI Protein, for a conversation on what may be the most important protein opportunity hiding in plain sight — and why the food industry has been routing it through a cow instead of putting it on your plate.

After leading Sourcing and Sustainability at Eat Just — makers of Just Mayo and Just Egg — Udi saw firsthand how fragile and opaque alternative protein supply chains had become. His answer was FUDI: a food and agtech startup built on regenerative American-grown alfalfa, near-field mobile processing, and a circular model that returns byproducts to farmers as premium feed. The result is RuBisCO — the most abundant protein on Earth — unlocked for human food for the first time at commercial scale.

In this episode, we get into the science, the supply chain logic, the crowdfunding strategy, a ...