In this episode of Rooms of Influence, Vernon sits down with Justin Zimmerman, founder of Partner Playbooks, to break down how Marketing Sales Alliances (MSAs) can fill virtual rooms with 1,700+ people—without spending a dollar on ads.

They unpack how to design GTM events that compound through partnerships, not paid traffic, and why alliances are becoming the unfair advantage for founders who want leverage, distribution, and real demand. If you’re building events, launching offers, or looking for a smarter GTM strategy that actually scales, lock in and take notes.

Links

https://roomsofinfluence.beehiiv.com

https://www.linkedin.com/in/ve ...