What does it take to build the technology backbone of a $1.2 billion retail unicorn, when you don't even know what's in the boxes you're selling?

In this episode of Retail Re:Mix Stories, powered by Fynd, we sit down with Bappaditya Banerjee, Director of Technology and Business Transformation at BFL (Brands For Less) Group, a GCC retail unicorn and one of the world's most unique off-price retailers.

Bappaditya brings over 23 years of retail technology experience across 10 countries, from Wipro and Tesco to Landmark Group and now BFL, and this conversation is as much a masterclass in business transformation as it is in retail technology.

We go deep on what makes off-price retail the most complex and exciting segment in the industry. BFL doesn't buy structured inventory, they hunt deals, buy mystery boxes of brand ...