Raw Edit | Podcast in RSS.com

Raw Edit

di Kellie Llwellyn & Sarah Monson

Stagione 2

What Nobody Tells You About Your First Real Estate Client

What if your next biggest income stream wasn't something you went looking for — but something that found you? In this episode Sarah sits down with Kellie to talk about the real story behind her real estate photography business. Not the marketing strategy. Not the perfectly planned pivot. The accidental yes that turned into five years of consistent weekday income from one agent relationship — and what that has actually meant for her business and her life. Sarah shares how a simple conversation with her friend Lori — who needed a photographer instead of a graphic designer — completely changed the trajectory of her business. Five years later Lori's agency of ten brokers calls Sarah week after week without Sarah ever having to chase a single booking. Homes are selling in twelve to twenty four hours. One recent listing received five accepted offers within twelve hours of going live. This episode is for the portrait photographer who has been curious about real estate photography but isn't sure if it's for them. The photographer who is tired of slow season anxiety. The photographer who wants a revenue stream that shows up consistently without constant marketing. What you'll hear in this episode will change how you think about what's actually possible in your business. Resources + Links Mentioned: Real Estate Photography Retreat — September 13-15, Madison Wisconsin Eight seats. Application only. Click here to apply

The Content Tool We Didn't Know We Needed - Kellie's One Take System

In this episode of The Raw Edit Podcast, Sarah and Kellie dig into Kellie's brand new product — the One Take System — a custom ChatGPT tool built specifically for photographers who are great behind the camera but dread the content creation that comes after. The concept is simple but powerful: after your session, you open ChatGPT, leave one voice note talking about what you just shot, and the system does the rest. We're talking a full Yoast SEO-optimized blog post, social media captions, reels, shorts, alt text, meta descriptions — all from one voice note. Say it once, use it everywhere. Kellie opens up about why she built the One Take System in the first place — because she lived the frustration herself. She breaks down exactly who it's for, what the output looks like in real life, and why every photographer needs a content system that works as hard as they do. Sarah shares how she's already been using it across ten senior sessions and what the experience has actually looked like in practice. If you've been curious whether a tool like this can really sound like you and hold up in the real world, this conversation is going to answer that. This episode is a must-listen for photographers who: Shoot great sessions but never get around to blogging them Spend more time staring at a blank caption box than actually creating Want to show up consistently online without burning out If content creation has been the thing that falls off your plate every single week, this one is going to feel like a solution you didn't know existed. Kellie's One Take System: kellierochelle.com/one-take-system Kellie Rochelle Photography: https://kellierochelle.com/ Follow Kellie on Instagram: https://www.instagram.com/kellierochellephotography ______________________________________________________________ Sarah Monson Photography: https://smonsonphotography.com Follow Sarah on Instagram: https://www.instagram.com/sarahmonsonphotography

This Is Why You’ve Never Felt Productive — Part 1: Human Design Explained

In this episodie of the RAW Edit Podcast, Sarah and Kellie dive into human design for photographers and unpack why so many creatives feel frustrated with traditional productivity advice. They explore the five human design types — manifesting generators, generators, manifestors, projectors, and reflectors — and how each one approaches creativity, decision-making, and work differently. Sarah shares her experience as a manifesting generator and how understanding her design helped her reframe her tendency to dive deep into projects before moving on. Instead of seeing this pattern as a weakness, Sarah now recognizes it as a powerful strength that fuels innovation and momentum in her photography business. Kellie opens up about how applying human design principles transformed her editing workflow. By honoring her need for comfort, warmth, and auditory stimulation, she discovered a more sustainable and enjoyable way to stay focused. A major theme of the episode is trusting your gut over logic — especially for photographers with sacral authority. Sarah and Kellie emphasize that your body often knows what’s right before your mind catches up, and learning to listen to those cues can lead to better creative and business decisions. This episode is a must-listen for photographers who: • Feel stuck trying to follow rigid systems • Struggle with consistency but thrive in creative bursts • Want permission to work differently without guilt If you’ve ever wondered why “just be disciplined” advice never works for you, this conversation will feel like a deep exhale. Kellie Rochelle Photography: https://kellierochelle.com/ Follow Kellie on Instagram: https://www.instagram.com/kellierochellephotography Sarah Monson Photography: https://smonsonphotography.com Follow Sarah on Instagram: https://www.instagram.com/sarahmonsonphotography

E24: How Sarah turned Real Estate Photography into Weekday Revenue

Slow season hits every photographer eventually — and it’s not just a “less money” problem. It’s a mindset problem. In this episode of The RAW Edit, Sarah gets real about what slow season photography does to your brain: the inquiry slowdown, the white space on your calendar, and the way it can make you question everything about your business. Instead of telling you to hustle harder or discount your sessions into the ground, Sarah shares what has created real stability for her over the last five years: real estate photography as a weekday income stream. This isn’t about quitting senior photography. It’s about building smarter. Sarah breaks down how real estate photography fills the gaps during slow season—especially for Midwest photographers who can experience months of winter slowdown. She shares her typical workload (3–4 houses a week), the benefits of weekday-only scheduling (9am–3pm, no evenings or weekends), and why real estate agents value consistency just as much as photography clients do. You’ll also hear the behind-the-scenes truth about why boundaries matter. Sarah shares what she’s learned the hard way: showing up to homes that aren’t photo-ready, dealing with homeowners following you around (wide angle lens problems), and even getting bit by a dog—leading to non-negotiables like staged homes, no loose pets, and agents meeting you onsite. This episode also gives practical direction for photographers who want to try real estate photography: how to practice using your own home or friends’ homes, build a small portfolio, pitch local realtors, and prepare for the fast turnaround expectations (12–24 hours). Sarah also mentions her free 7-minute training, “3 Reasons Real Estate Agents Hire Photographers,” which is linked in the show notes and includes a waitlist for her full real estate photography course launching in May. 7-Minute Free Training Video If slow season photography has you spiraling, this episode will give you perspective, strategy, and an actual plan. —--------------------------- Kellie Rochelle Photography: https://kellierochelle.com/ Follow Kellie on Instagram: https://www.instagram.com/kellierochellephotography FREE! One Voice Note Trial: https://kellierochelle.com/blog-in-a-box Senior Sunday Course: https://kellierochelle.com/senior-sunday-system-1 Sarah Monson Photography: https://smonsonphotography.com Follow Sarah on Instagram: https://www.instagram.com/sarahmonsonphotography Free Video 3-Reasons Why Real Estate Agents Hire Photographers: https://smonsonphotography.com/real-estate-photography

E23: The System That Turns One Senior Session Into a Week of Content

If you’re a senior photographer constantly wondering what to post next, this episode will change the way you think about content forever. In Episode 24 of The RAW Edit, we break down the Senior Sunday system — the exact workflow that turns one high school senior session into a full week of strategic, SEO-friendly content. This isn’t about “posting more.” It’s about posting smarter. The Senior Sunday system starts with one simple habit: leaving a messy voice note immediately after your session. Instead of waiting until slow season to blog (and forgetting half the details), you document everything in real time — the weather, the outfits, what made your senior laugh, what mom forgot, all of it. From there, that one voice note becomes: A fully optimized blog post SEO title, slug, and meta description Instagram carousel caption Reel caption Facebook post Pinterest pins Google Business update YouTube Shorts description We also talk about how this system improves your client experience. Using a fun senior questionnaire creates natural touch points and personalization opportunities that most photographers skip. When seniors feel seen, they share. When moms feel proud, they promote you. And that’s where the real marketing magic happens — organic sharing, trust building, and authority in your local market. If you specialize in high school senior sessions, volume sports photography, or mentoring photographers, this episode will show you how to build consistency without burnout. Because visibility doesn’t come from random posting. It comes from systems. _________________________________________ Kellie Rochelle Photography: https://kellierochelle.com/ Follow Kellie on Instagram: https://www.instagram.com/kellierochellephotography FREE! One Voice Note Trial: https://kellierochelle.com/blog-in-a-box Senior Sunday Course: https://kellierochelle.com/senior-sunday-system-1

How Blog in a Box Turned Senior Sunday Into a Marketing Machine

If blogging your sessions feels impossible, Episode 22 of The Raw Edit is about to change everything. In this episode, Kelly walks through the Senior Sunday system, a marketing workflow built specifically for photographers—especially senior photographers who want consistency without burnout. The heart of the system is simple: record a voice note after each session. That voice note becomes the foundation for SEO-optimized blog posts, Instagram captions, Facebook content, Pinterest pins, and even image alt text. We also introduce Blog in a Box for photographers, a free trial that gives you a done-for-you blog outline, SEO title, meta description, captions, and keywords. It’s the easiest way to experience the system before the full Senior Sunday course launches. We talk about: Why parents sharing blog posts boosts organic SEO How blogging primes the next senior class The importance of context when using AI tools Customizing ChatGPT so your content still sounds like you Why image alt text matters more than you think Kelly also teases future updates, including YouTube and Reel caption support—making Senior Sunday a true multi-platform marketing system. If you shoot seniors, families, branding, or volume sports and want your marketing to finally keep up with your talent—this episode is a must-listen. 👉 Grab the free Blog in a Box trial 👉 Listen to Episode 22 now Your future, fully-booked self will thank you. ________________________________ Kellie Rochelle Photography: https://kellierochelle.com/ Follow Kellie on Instagram: https://www.instagram.com/kellierochellephotography FREE! Blog in a Box Trial: https://kellierochelle.com/blog-in-a-box use coupon code 57FREE to download a free trial. ________________________________ Sarah Monson Photography: https://smonsonphotography.com Follow Sarah on Instagram: https://www.instagram.com/sarahmonsonphotography

E20: The 2025 Planning Reset That Changed Our Business

In this RAW Edit episode, we’re getting real about our 2025 planning and workflow reflection — what worked, what didn’t, and what we’re doing differently in 2026. We kick off with a hilarious tech fail (classic), then dive into how we’re building our calendars around our actual lives — not just the client grind. Sarah’s transitioning away from weddings and families and diving all-in on seniors and school sports (she’s photographing 575 students this year!). Kellie’s prioritizing weekends with her family, even if it means a pay cut. Real boundaries, real joy. We unpack the power of being selective about education and events. In 2025, we attended The Reset Conference and also said yes to the Root to Rise Alumni Retreat with Sabrina Gephardt and a work weekend with Natasha (NPS Photography) in Palm Spring twice (gasp!). — if it doesn’t spark joy or align with our goals, it’s a no. We also talk about what we’re not doing anymore — like hustling through burnout, overbooking just to say we’re busy, or pouring into platforms that don’t serve us. Instead, we’re leaning into systems, seasonal schedules, and content that actually connects. This episode is basically a warm hug and a reality check for photographers figuring out how to love their businesses again. We’re building 2026 with intention, rest, joy, and a whole lot of unhinged honesty. If you’re ready to reset and rethink your own workflow, this one’s for you. Kellie Rochelle Photography Follow Kellie on Instagram: https://www.instagram.com/kellierochellephotography/ Sarah Monson Photography Follow Sarah on Instagram: https://www.instagram.com/sarahmonsonphotography/

Stagione 1

How We’re Setting Goals and Taking Back Our Time in 2026

In this episode of RAW Edit, we’re throwing out the pressure of perfect goals and talking about what really works when it comes to work-life balance for photographers. Sarah and Kellie talk about planning their calendar for the year ahead and what they are doing in their off season. From scheduling life first (vacations, holidays, school breaks) to reverse engineering business around real life, they break down the strategies that keep them from burning out. Kellie shares how monthly goals are changing the game. Sarah talks about how she only shoots seasonally — and how that choice saved her sanity. They also bust the myth that you have to shoot weekends. Newsflash: weekday sessions are where it’s at — and clients are way more flexible than we give them credit for. The conversation turns to slow seasons — and why photographers should use that time to batch content, take courses, build workflows, or just... chill. They also touch on marketing strategies, platform-specific outreach, and how to stand out in a saturated market with your brand voice. If you’re ready to stop overcommitting, set goals that make sense, and finally plan your biz around your real life — this one’s for you. Kellie Rochelle Photography: https://kellierochelle.com/ Follow Kellie on Instagram: https://www.instagram.com/kellierochellephotography Sarah Monson Photography: https://smonsonphotography.com Follow Sarah on Instagram: https://www.instagram.com/sarahmonsonphotography

E19: You’re Not Bad with Money — You Just Don’t Know Your Archetype w/ Kelly Marshall of TerraCare Financial

If you've ever said “I’m just not good with money,” this episode is about to flip that script HARD. 🙅‍♀️💰 In today’s RAW Edit episode, we’re diving deep into the heart of your biz finances — not your numbers, but your money personality. And for that, we called in a pro: Kelly Marshall, conscious money coach + founder of TerraCare Financial, and our go-to money BFF. Kelly introduces us to the Sacred Money Archetypes — a juicy, transformational framework that helps creative entrepreneurs finally understand why they do what they do with money. Hint: you’re not sabotaging your income on purpose. Your subconscious archetype is driving the bus — and it’s time you took the wheel. Whether you’re an Accumulator who saves obsessively, a Maverick who thrives on risk, or a Romantic who believes every Target run is self-care (guilty ✋), you’ll walk away from this ep feeling SEEN. We talk about: The 8 Sacred Money Archetypes and how to find yours Why Profit First might not be right for you (yet!) How your money story gets shaped by family, trauma, and old patterns Ways to ditch shame and judgment around debt, spending, or saving How to align your business strategy with your actual values Kelly doesn’t just do the numbers — she does the deep work with money. And this convo? It’s the kind of unfiltered, mindset-shifting real talk you didn’t know you needed (but you 1000% do). 🎯 Want to find your archetypes? Take Kelly’s free quiz: terracarefinancial.com 🎧 Then dive in and learn how to stop copying business advice that doesn’t work for YOU — and start building your biz around who you really are.

E17 - 5 Photographers, 4 Days, a Photographers Working Weekend: The Creative Reset You Didn't Know You Needed

In Episode 17 of the RAW Edit Podcast, we’re taking you behind the scenes of our Working Girls Photographers Weekend in Palm Springs. It was four days of cameras, content, and chaos—with some SEO, chatbot building, and poolside edits thrown in for good measure. Our crew (Colie James, Nikki Caviness, Natasha Sewell, Kellie, and Sarah!) holed up in Natasha’s gorgeous desert home to reset our businesses and reconnect with our why. Spoiler: it was deeply needed. Here’s what we did: Worked on SEO, websites, galleries, and automations Shared biz advice, struggles, and those “wait, I’m not alone?” moments Ate at some amazing restaurants Wrapped it all up with a game of “Would You Rather: Photographer Edition” This episode is the audio equivalent of a group hug and a pep talk. If you’ve been feeling stuck, burnt out, or just craving connection with people who get this crazy biz—we made this for you. Whether you're deep in your season hustle or dreaming up your next volume sports system, this episode is a reminder: your creative breakthrough might be one work weekend away. Listen now and start planning your own photographers weekend (or, like, your backyard. That works too). Connect with us and our friends: Colie James - https://www.instagram.com/coliejames/ Nikki Caviness - https://www.instagram.com/nikkicavinessphotography/ Natasha Sewell - https://www.instagram.com/npsphotography/ Kellie Llewellyn - https://www.instagram.com/kellierochellephotography/ Sarah Monson - https://www.instagram.com/sarahmonsonphotography/

1 di 3