How Influencers Build Stakeholder...
How Influencers Build Stakeholder Engagement w/ Ashley Roccapriore and Tim Pollock

We Should Probably Be Studying di Paula Kincaid and Nick Johnson

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Today, we are joined by Ashley Roccapriore and Tim Pollock. They had their paper, titled, “I Don’t Need a Degree, I’ve Got Abs: Influencer Warmth and Competence, Communication Mode, and Stakeholder Engagement on Social Media”, recently accepted at the Academy of Management Journal. Their article is now in press and is available to view online. I will link all of the must reads and must listens below.

The Full Article: https://doi.org/10.5465/amj.2020.1546

The AOM Insights Piece: https://journals.aom.org/doi/10.5465/amj.2020.1546.summary

TMI Entrepreneurship Podcast:  ... 

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