Two-time Grey Cup Champion Jeff Hecht joins Joey on Prime Joe Time for a raw, no-nonsense conversation about grit, focus, and the brutal realities of chasing greatness. From growing up in Edmonton and walking onto the field with no Plan B, to fighting through injuries and redefining purpose after football — this episode dives deep into the mental and physical cost of excellence.

Jeff shares the lessons learned from years in the CFL trenches, how to stay sharp after retirement, and why he treats his body “like a race car” — always tuning, always improving. Whether you’re an athlete, entrepreneur, or anyone grinding toward a goal, this episode will light a fire under you.

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