Empire of Travel: From "Name Your Own Price" to Booking Holdings
pplpod di pplpod
E991
29:20
In this episode, we dive into the history and massive scale of Booking Holdings, the Connecticut-based travel technology giant that owns some of the world’s most recognizable travel brands. We trace the company’s origins back to 1996, when founder Jay S. Walker launched Priceline.com with its famous "Name Your Own Price" bidding model.
Join us as we explore: