The Financial Truth Killing Your Business Growth (Before You Even See It Coming) with John Morris

Most CEOs think their biggest growth problem is revenue. John Morris says the answer is hiding in plain sight on your income statement, and most business owners are reading it completely wrong.

John scaled his agency from $10,000 to nearly $40 million before a successful exit. Now as founder of Fiscal Advocate, he works with CEOs on the financial blind spots that quietly strangle profitable growth.

In this episode, John reveals the three numbers every service business owner must know, why "growing your way out" of a financial problem is often the most dangerous bet you can make, and the tough leadership decision most CEOs avoid until it's too late.

One of his clients swung from losing $1.5M to making $1.5M in  ...