In the latest episode of the Education Marketing Leader podcast, Abby Humbel, Digital Marketing Manager at Hagerstown Community College, shared practical insights on implementing student influencer marketing. 💡

Here's a breakdown of the episode:

💠 Strategy Introduction

Abby explained the shift towards using student influencers to create authentic, relatable content that reflects real student experiences, aiming to connect with prospective students on a genuine level. 🤜 🤛

💠 Advantages