The Woman Who Started It All: Origin Story of Flavor Palm Beach with Briana Beaty
Forking Around with Flavor South Florida di Forking Around with Flavor South Florida
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Before there was Flavor South Florida, there was one woman, one big idea, and 17 restaurants willing to take a chance on it.
Kerri sits down with Briana Beaty - the founder of Flavor Palm Beach - to hear the story straight from the source. Briana shares how a love of New York Restaurant Week and Miami Spice inspired her to build something similar from scratch in Palm Beach County, cold-calling restaurants on her lunch break and knocking on doors after hours until she had her first 17 participants in 2007.
Nearly 20 years later, that scrappy idea has grown into a program that generated $2.3 million in restaurant revenue in a single September. Briana and Kerri reflect on the early days, the OG restaurants that were there from the start (Café Chardonnay, Ruth's Chris, Season 52, Capital Grille shoutout to the OGs!), and why keeping Flavo ...