In Episode 117 of Cidiot®, host Mat Zucker sits down with Christy Counts, the president and founder of Neverstill Wines, a New York State-based winery with a tasting room right in Hudson, NY. Christy shares her journey from wine enthusiast to entrepreneur, detailing how she built Neverstill Wines with a focus on sustainability, community, and a deep love for the Hudson Valley.

Christy discusses her philosophy behind the Neverstill label, including her commitment to minimal intervention winemaking and supporting local farmers. She also talks about the inspiration behind the name "Neverstill"—a nod to the ever-changing nature of wine, the landscape, and life itself. The episode delves into the distinct character of Hudson as a destination for wine enthusiasts, artists, and urban transplants, and how Neverstill Wines is designed to be ...