Consumers are stretching into 72- and 84-month loans just to keep monthly payments alive, while dealers are being forced to operate leaner, cleaner, and faster.

Today’s episode breaks down Cox Automotive’s affordability warning, Mitchell Group’s £35,556 profit-per-employee benchmark, the rise of AI search credibility, prompt-injection risk in dealership chat tools, and why tariffs may only buy time against Chinese automakers.

Today's Key Headlines

~Cox Automotive says affordability is now the primary constraint for buyers

~Consumers are relying on 72- and 84-month loans to survive monthly payments

~Mitchell Group reaches £35,556 profit per employee versus a £5,556 industry average

~AI assistants are forcing dealers to make inventory, incentives and loan terms machine-readable

~Chinese brands hold one- ...