Ford’s aluminum squeeze is turning into a $2 billion commodity problem, and the fix may be a much deeper redesign of how vehicles are engineered, built, sold, and serviced.

Today’s episode follows the efficiency fight from Ford’s Long Beach EV skunkworks and 146-to-2 megacasting shift to Daimler’s eStar acquisition, AI-readable dealership websites, and the 27% data gap undermining service marketing.

Today's Key Headlines

~Ford faces a $2 billion commodity hit tied to higher aluminum prices

~Ford’s Long Beach skunkworks targets a roughly $30,000 midsize electric pickup

~Megacasting cuts comparable structural parts from 146 to two

~Daimler Truck acquires eStar and six Mercedes-Benz truck and van sites

~TechCore 4 finds 27% of UK after-sales records missing key service or MOT dates

00:00 Welcome to  ...