Sales Vs. Marketing, Building a Strong Relationship, Customer Journey Maps
In this episode of the Anxious Marketers podcast, we dive into Sales versus Marketing, developing new skills, working in startups, customer journey maps, the adrenaline of sales and more. Is sales vs. marketing a legend, myth or fact? Should sales and marketing be best friends? Does pursuing a new degree or credential always mean a new career? How do you mend the relationship between sales and marketing or other departments at work? We chat about these hot topics and more:(1:20) sales v marketing intro (1:30) legend, folklore, myth (1:45) what we’re proud of! (2:00) Hannah proud of presentations (3:07) Mia proud of GRADUATING (4:12-6:00) back end v front end coding (6:00-8:00) developing new skills (10:00) Mias thoughts on sales v marketing (23:40-24:00) marketing being like an armory (27:00-35:00) customer journey map (35:00) working at startups (36:00) repairing the relationship with sales (37:38) introductions are a good time for repair (39:00) Mia talking about fresh starts/repairing sales + marketing (42:00) where does the disconnect start? (45:00) moving to the same island, we have the same goals (46:00) attrition (47:00) customers want a consistent experience (48:00) marketing bringing in the wrong leads (49:00) following up with sales people (49:43) events and leads - handling lists after events (50:00) timing of reaching out to leads (51:40) newsletters (52:38) nurturing and staying top of mind (53:54) would you ever want to work in sales Disclaimer:https://www.anxiousmarketers.com/disclaimer Music by Kimi Arquines.