Search has changed. More people now ask their phone or a chat assistant for a recommendation than scroll through ten blue links. In this episode, Andy from Antek Automation explains how those tools pick which firms to name, and the small content moves that get yours mentioned more often. No jargon, no hype — just what owners of small service firms and small law practices should actually be doing now to stay in the conversation.

Andy Norman from Antek Automation shares practical tips sourced from the blog post: AI Search Optimisation for UK Service Businesses: 4 Frameworks.

• Tip number one: write your service pages like someone asked you the question.
• Numbe ...