#1: In our very first episode, we take you behind the scenes of how North + South began, the wild story of how we met, Kim’s underwater engagement in the Maldives, and why we finally launched the What Couples Want podcast after dreaming about it for years.

We also dive into current wedding industry trends, 2025 couple behavior, TikTok SEO, ChatGPT recommendations, and what today’s wedding vendors need to know about diversifying their lead sources. This one is personal, educational, and absolutely chaotic in the best way.

What You’ll Hear in This Episode

1. The Origin Story: How Caroline Found Kim on Instagram

2. The In-Person Meeting That Changed Everything

3. Why They Waited Years to Launch This Podcast

4. Kim’s Underwa ...