Elizabeth Kelsey's Dubuque TelegraphHearld article: Leaders of local private colleges determined despite anticipated challenges is thorough enough reporting. Yet she falls into the PR trap that most regional reporters do. She doesn't challenge the company line from colleges she is reporting on.Here are three areas I have written about previously that appear in this article

.Fallacy 1: New programs will save us. It won't happen in almost all cases. We are not looking for 'couch money'. These colleges need materially significant new, net revenue. New programs only guarantee start up costs and years of effort before a small percentage might materially c ...