Is a 529 plan actually the "safest" way to save for college, or is it a potential tax trap that could hurt your financial aid eligibility? In this episode, Greg pulls back the curtain on the "College Cost Crisis" and challenges the traditional wisdom of education funding.

Greg breaks down why common strategies, like 529's and market-based investing, often leave families vulnerable to sequence-of-returns risk and restrictive rules. Instead, he introduces the concept of Financial Engineering: using properly structured permanent life insurance to create a tax-advantaged, liquid, and "invisible" asset that doesn't count against you in financial aid formulas.