How Adriana Lacy Built a Content ...

How Adriana Lacy Built a Content Agency in One Year

The Freelance Journalism Podcast por The Institute for Independent Journalists
T1 · E8
24 jun 2025
33:23

Notas del episodio

Adriana Lacy is a multi-talented journalist and consultant, and founder of Adriana Lacy Consulting, Journalism Mentors, and most recently, Influencer Journalism. In this wide-ranging conversation with IIJ leader Shernay Williams, Lacy lays out how to build a freelance business around content strategy, engagement, and social media – and how she generates enough consulting work for her whole team.

Shernay Williams is a freelance video journalist based in Baltimore, MD focused on health and entrepreneurship. She's the founder of a national directory called The Black Mompreneur as well as The StorySuite, a content agency.

The Freelance Journalism Podcast is a production of the Institute for Independent Journalists, whose mission is the financial and emotional sustainability of freelancers of color. Learn more about our work at theiij.com.

Palabras clave

freelance
freelancing
journalism
entrepreneur
content marketing
content agency