Attention is one of the most powerful currencies in business. And most people waste it by talking too much. In this episode of The Level Up Podcast, Paul Alex breaks down why focusing on the client is one of the fastest ways to build trust, close deals, and create stronger relationships. Let’s be real… If your sales call is all about your company… Your awards… Your story… Your revenue… And your ego… Your prospect is already checking out. In this episode, you’ll learn: Why prospects care more about their pain than your company history How empathy becomes a powerful closing tool Why surgical questions create stronger sales conversations How active listening helps you tailor your offer and close with more authority The truth is simple: People want to feel understood. They do not want to be talked at. They do not want a gener ...