Paul Faust runs RingBoost, the country's largest marketplace for custom phone numbers, and he's spent 20 years inside the legal industry building relationships instead of selling to them.

Early on, his job was simple. Sell to a lawyer. But a few years in, he figured out that wasn't actually his job anymore.

When Paul switched his approach from selling to connecting, it changed everything about the work and the results.

In this episode of The Fireproof Podcast, they covered:

→ Why Paul stopped selling and started connecting people instead

→ What actually makes Fireproof different from other coaching programs

→ How to pick a vendor you can trust, and the questions most people skip

→ Why a strong foundation matters more than any new technology

→ The moment Paul stopped suffering alone