After two decades in the digital marketing trenches, Wes Mathews grew restless with the model of just “selling product.” He realized the industry had become a black box, and left many founders blindly trusting vendors with their budgets.

After pivoting to the founder's side, he launched Stealth Consulting to audit marketing services and provide objective clarity.

In this episode of The Fireproof Podcast, Wes explains his process of auditing the Mike Morse Law Firm to identify an underperforming vendor, and helped the firm reclaim over $800,000 in wasted ad spend by changing how their marketing approach.

They covered a lot more:

→ Building and selling a digital marketing agency from the ground up

→ Why Wes walked away from selling product to auditing it instead

→ The vendor audit that saved $800,000 on one marke ...