Notas del episodio
A massive shift is occurring in the gaming industry. Gaming developers and publishers are moving toward direct-to-consumer (D2C) web storefronts. By migrating players away from traditional app stores like Apple or Google, publishers aim to bypass the 30% platform distribution fee, leading to a surge in web-based revenue despite stagnant growth in native mobile storefronts.
Palabras clave
audience
engagement
Marketing
gaming