Ep 22: Omnichannel Magic and Direct Mail Innovation with Morgan DiGiorgio

Episode 22 is here - and it’s a strong one. I’m joined by the always insightful Morgan DiGiorgio, Chief Revenue Officer at DirectMail2.0 and Who’s Mailing What.

We dig into what makes direct mail actually work in 2025 (hint: it’s all about integration). Morgan breaks down how omnichannel marketing is changing the game, what embellishments and sensory touches really do to lift response rates, and why marketers need to stop thinking about channels in silos.

Plus, we go off-script (as usual) and talk about leadership, alignment, and walking away from opportunities that don’t serve your values. She even teaches me a thing or two about tarpon fishing and the life of a competitive gymnastics mom. This one’s loaded—don’t miss it.

🎯 More on DirectMail2.0: https://www.directmail2.com

☕ Grab your favorite beverage and join us!