📝 Episode Description

Search is going through its biggest shift in decades.

With AI Overviews, generative answers, and zero-click results becoming the default experience, traditional SEO is no longer enough. Rankings still exist — but clicks, traffic, and attribution are disappearing.

In this episode, we unpack the AI search crisis and explain what it really means for SEOs, content teams, and businesses. We explore how AI Overviews change how content is consumed, why many SEO playbooks are breaking, and what “survival” actually looks like in an answer-first search world.

This isn’t about panic — it’s about adaptation.

🎯 What You’ll Learn in This Episode

• Why AI Overviews are fundamentally different from classic SERP features
• How search engines now consume  ...