saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #28 of season 5, Anna Nadeina talks with Mustafa, CEO & founder at adtron.io, a digital advertising platform and software solution that helps brands, agencies, and publishers create, manage, and optimize mobile ads.

--------------Episode's Chapters----------------

00:00 - Founding bam! interactive marketing

05:15 - Transition to Product-Based Company

08:54 - Customer Profiles and Onboarding

16:59 - Sales Strategies and Market Expansion

24:18 - E ...