WEEK 1: WHY 98.9?

For Leigh Stafford, 99 represented failure. Now, 98.9 represents opportunity.

In the first full episode of PROJECT 98.9, Leigh makes public the challenge he has avoided for years: getting below 100 kilograms. But this is not a conventional weight-loss story. Leigh coaches men through performance-based self-worth, avoidance and change, yet privately he has struggled with his own weight, body image and confidence.

Now he is giving himself 36 weeks to stop hiding and start rebuilding trust, especially with himself.

Sitting down with Mick “Sharkie,” Leigh explains why the target is 98.9 kilograms, why his previous attempts have stalled and why the real measure of success will not be a number on the scale. It will be whether he can meet a set of simple daily standards, recover from the inevitable off days and  ...