NASCAR CEO Steve O'Donnell laid out an ambitious vision for the sport's future on Racin' with the Boys, per On3. Confirmed: O'Donnell said NASCAR wants to race in new markets including New York, the Northwest, and England, is exploring rotating the championship race and rotating tracks on and off the schedule every two to three years, and is discussing the number of races, season length, midweek races, and a salary-cap structure with teams. He stressed balancing growth with core venues like Darlington, Talladega, and Daytona, noting 70 percent of fans at the Chicago and San Diego races were new to NASCAR. Reported/opinion: nothing is finalized, and the plans target what the sport looks like in 2030. Steve O'Donnell, NASCAR 2030, new markets, rotating tracks, midweek races.