In this episode of The Most Vulnerable Player Podcast, I sit down with my business partner and co founder of Diego Andrés Sotol to talk about the real story behind the brand. We get into Francisco’s upbringing, what growing up shaped in him, & life in Austin. We talk about where the idea for Diego Andrés actually started, how those early conversations turned into real action, and the trips to Coyame, Chihuahua that completely changed our perspective and connected us back to the roots of sotol.