Phil Cookson’s feeling special: C...
Phil Cookson’s feeling special: Creative Resource director on how to win School of Thought and why insurance marketing needs writing off
Marketing Room 101 por Ben Norman
T3 · E1
23 sept 2026
40:52
Notas del episodio

In this episode, host Ben Norman is joined by ⁠Phil Cookson⁠, co-founder of ⁠School of Thought ⁠- an intensive, competitive 12-week course that develops young creative talent in the north, with programmes each year in both Leeds and Manchester - and Director of ⁠Creative Resource,⁠ which has been recruiting for the marketing, digital, and creative sectors for over 35 years.

In this episode, Phil and Ben discuss:

● Creepy retargeting and whether brands are going too far to try and prevent waste.

● How AI is affecting the job market and whether original thinking could be the way to survive

● Why Phil gi ... 

Palabras clave
marketing
advertising
creative
Agency
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