002 - The Stories That Shape Great Leaders - Danielle McGeough
Episode Overview In this episode of LEAD UNI, host Jesse Heath sits down with Danielle McGeough, faculty member in the Department of Communication and Media at the University of Northern Iowa. As a communication scholar, artistic director of the Interpreters Theatre, and researcher focused on storytelling, identity, and social change, Danielle explores how the stories we tell ourselves - and others - shape the way we lead. Rather than treating storytelling as a communication tactic, Danielle reframes it as a leadership practice. Together, Jesse and Danielle discuss how our personal narratives influence confidence, decision-making, relationships, and organizational culture. They explore why authentic leaders continually rewrite the stories they tell themselves, how reflection creates agency, and why meaningful leadership begins with understanding your own identity before trying to influence others. Follow Danielle’s work online at Plan Goal Plan. Key Themes Storytelling as a Leadership Tool Leadership isn't just about communicating information - it's about inviting people into a shared story that gives meaning to the work they do. Identity Shapes Leadership The stories we tell ourselves influence how we show up, whether we're leading from confidence and connection or from a need to prove ourselves. Authenticity Over Perfection Danielle reflects on embracing the qualities she once viewed as weaknesses and explains how authenticity became one of her greatest leadership strengths. Creating Meaning Every Day Leadership isn't built through occasional big moments - it develops through intentional daily choices that align with the future we want to create. What You'll Learn How your self-narrative influences your leadership style Why reflection is one of the most powerful leadership habits Practical ways to prepare yourself before difficult conversations How storytelling creates stronger organizational cultures Why leaders should communicate with their audience's needs - not their own - in mind How small, intentional actions compound into lasting leadership growth Memorable Takeaways Everyone has a story worth telling - and a future story they're still writing. Great leaders don't lead from a place of proving themselves; they lead from belonging. Reflection creates clarity, and clarity creates better leadership. The stories leaders tell should help others see themselves in the mission. Organizations build culture one conversation - and one story - at a time. About LEAD UNI LEAD UNI is a leadership podcast from the University of Northern Iowa that highlights real leadership experiences from across campus. Each episode features meaningful conversations with faculty and staff who share practical leadership lessons, defining moments, and strategies that listeners can apply in their own work. LEAD stands for Learn, Engage, Advance, Develop - a framework for continuous leadership growth at every stage of your career.
