Dimensions of Value Based Sellin...

Dimensions of Value Based Selling

EMAC Regional 2021 Podcast por Kozminski University
T1 · E15
20 may 2022
16:12

Notas del episodio

Piotr Kwiatek, Ph.D., co-author of the paper “Dimensions of Value Based Selling: the impact on company performance”, which was delivered at the EMAC Regional 2021 Conference, explains what is value based selling and presents his research results in an interview with Jolanta Tkaczyk, Ph.D.

Palabras clave

marketing
emac
research
conference
customer behavior
value
sales