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2:09 What is a ranking factor

2:34 Why do you do SEO?

3:55 Many of the things people do are not SEO

4:16 Why did your impressions fall?

4:45 Definition of impressions

6:51 Why did your traffic fall?

Episodes that answer this question:

https://www.youtube.com/watch?v=gPtGQ8xQyhA

https://www.youtube.com/watch?v=ivSogvXY6FA

9:38 If yo ...