In Episode 4 of the Grit & Grace “Alice in Wonderland” series, Donagh explores the Caterpillar’s powerful question — “Who are you?” — and what it reveals about growth, identity, standards and leadership.

This episode unpacks the confronting truth that the habits, beliefs and behaviours that helped you get to this point may not be the same ones that will take you forward. Donagh explores the identities that often keep business owners and capable people stuck — the Rescuer, the Prover, the Controller and the Martyr — and how these patterns can quietly affect pricing, boundaries, delegation, team culture, wellbeing and profitability.

You’ll learn why growth requires more than ambition; it requires clear standards, honest self-awareness and the willingness to become the version of yourself your business and l ...