"There wasn't a decent brand" — s...
"There wasn't a decent brand" — so she created one

That’s How It Goes. por Akgunay Concept

Notas del episodio

"Either that's the best thing we've ever done, or it's like the dumbest thing."

Valery Lorenz started Monte Sol three months before she sat down with Deniz — and she still says that out loud. The doubt, the factories, and why founders have to be a little delusional.

Real stories. Real people. Everything in between.

CHAPTERS

00:00 Intro

00:38 Swiss finance, Dubai, and a brand that's three months old

01:50 "Either the best thing we've ever done, or the dumbest"

03:16 Mike's idea out of nowhere, and the gap on the court

06:24 From venture capitalist to chief designer

08:29 The name, and what "old money" really means

11:45 Selling a feeling, not a t-shirt

16:41 Fabrics, tech packs, and fifteen factories in China

20:39 The hardest part, and what sport taught her about losing milli ... 

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