Who are you actually doing the work for?

It’s easy to get caught up in processes, deadlines, metrics, and internal expectations. But the farther the work gets from the people it is supposed to help, the easier it becomes to lose sight of whether it actually works.

The customer who uses it. The person who depends on it. The community affected by it. The problem it was meant to solve.

In this episode, we explore why good work stays connected to the people it serves, how distance from the end user can create bad decisions, and why staying close to the real-world impact can lead to better work.

Don't just ask whether the work is getting done.

Ask whether it still matters to the person it was meant for.

#KeepTheWorkClose #WorkThatMatters #CustomerFocus #ProblemSolving #Leadership #Innovation #CriticalThinking #Purpo ...