Beyond the Deal: The People Powering Brand Culture

The business of partnerships has changed. What was once transactional is now deeply relational — and the best collaborations today are built on trust, creativity, and shared purpose.

In this special panel hosted by Jen Proctor, CEO of Cultivated Entertainment, leaders across talent, brand, and management pull back the curtain on what makes a modern partnership truly work.

Featuring:

• Lauryn Bosstick — Founder & CEO, The Skinny Confidential
• Chris Cavell — Senior Talent Executive - Talent Partnerships, Calm
• Noelle Cornelio — Partner, Majordomo Media
• Ikenna "IK" Ezeh — Partner, WME
• Zoe Gillespie — Head of Brand Strategy & Partnerships, Soft Shock
• Dunia McNeily — Talent Manager, 3Arts

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