All About Certified Naturally Grown

Ever wondered what Certified Naturally Grown is all about? In our latest CNG Field Notes, we’re talking all things CNG, straight from the folks who keep the organization running behind the scenes. We dive into CNG’s nearly 25-year, and explain why there is a real need for another certification. Listen and learn how peer-review process works, what to expect as a member, and the value of certify your business.

If you’re curious about certifications, but want it all laid out — this is the episode for you!

Check out the companion slide show here.

Timestamps:

01:50 - Staff Introductions

07:22 - The high level view of what CNG is all about.

08:39 - The history of CNG

11:09 - What is the demographic of CNG’s membership?

12:19 - The international recognition of CNG

13:45 - Certification as Representation

15:40 - How are CNG and USDA Organic similar?

17:42 - How are CNG and USDA Organic different?

21:14 - Understanding the Five Certification Types under CNG

24:24 - How do you become certified with CNG?

26:04 - Understanding the Peer Review Inspection process

30:09 - The certification process

33:36 - The marketing benefits of certification

38:33 - The benefits of CNG beyond marketing

41:53 - Breaking down the cost of certification

45:03 - What excites the staff the most about CNG

48:14 - Low pressure ways to engage with CNG

Check out our website for a list of resources mentioned in this episode, here.

And to learn more about how to certify your farm business: https://www.naturallygrown.org/why-join-cng/