Excited to share my latest BOSS episode featuring Seth Matlins, Managing Director of the Forbes CMO Network!

We met at the POSSIBLE Conference in Miami, and his insights are pure gold for marketers and leaders alike. 🎤✨

🔑 Highlights:

"The majority of CEOs and CFOs have no marketing background... They think they understand marketing simply because they've been marketed to, but they do not." Seth's take on the disconnect between executives and marketing.

"Marketing's job is to sell, no matter what you're selling, whether it' ...