In this episode of the Rolling in the Deep podcast, Adelle and her team discuss current marketing trends and what's working and not working for their business, Baby's on Broadway. They talk about the success of a recent giveaway and the importance of engaging with their audience on a personal level. They also discuss the effectiveness of influencers and the shift towards more authentic content. They share their experiences with Google ad spend and the challenges of digital marketing. The conversation ends with a lighthearted discussion about sharks, TikTok videos, and the importance of staying true to oneself in marketing.

Takeaways

• Engaging with the audience on a personal level and sharing authentic content is key to success in social media marketing.
• Influencers can be effective, but customers often  ...