In this episode of Behind the Creative, Kristelle (https://www.instagram.com/drkristelle) sits down with Chris Peay (https://www.instagram.com/chris.peay), co-founder of Cxmmunity Media, the Black-owned media agency reshaping gaming, entertainment, and culture, for a conversation you haven’t heard before.

Chris opens up about his journey from collegiate athletics to sports marketing, music entrepreneurship, and ultimately building a creative company at the intersection of culture and community. As the first in his family to graduate college, he reflects on the invisible pressure of being “the first,” the responsibility that comes with it, and how those ...